Whitney Travis is a freelance artist who illustrates children’s books and teaches animation at Daemen University. She excels at visual storytelling in children’s fantasy. She invited us to take a tour of her art studio as part of our regular Artist in Residence series. Read on to discover a cosy space where her creativity can
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In this week’s Ask An SEO, Bre asks: “What is the threshold between keyword stuffing and being optimized? Is there a magic rule for how often to use your main keyword and related keywords in a 2,000-word page? Should the main keyword be in the Headers AND the body in the same section?” Great question!
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When Pandora rolled out its first AI-powered service agent earlier this year, the goal wasn’t to showcase cutting-edge technology. It was to survive the peak holiday shopping season without sacrificing the customer experience or margins. The agent, dubbed Clara, launched as a chatbot on the brand’s website in mid-February and now resolves around 60% of
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If you like your wrapping paper covered in vulvas and with an additional health message attached, you’re in luck. Creative agency Fold7 and The Angry Uterus Club have teamed up to create a Christmas wrapping paper with a twist that could potentially save lives. The paper was designed by up and coming illustrator Zoé Maghamès
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This year has been a continuation of learning and understanding about how AI impacts our industry. It’s been less about the chaos of the initial disruption and more about “how do we leverage this?” My belief is that SEO is a practice that needs to be adaptable to the end goal and not fixed to
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CNBC has a new look, and now we know the reasoning behind it. On Saturday, December 13, CNBC—like its sister cable news channel MS NOW—dropped the Peacock branding from its logo as part of the ongoing separation from the NBCUniversal News Group. In its place, the network debuted a refreshed logo, described as “a more
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In the UK, the chocolate tin at Christmas is part of our shared cultural understanding. For a lot of us there are two key players: Quality Street and Cadbury Roses. As with all nostalgia-driven, dopamine-releasing products, the packaging design is a huge part of our enjoyment of them. The tin, the foil, the little card
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Santa’s coming! The world waits with excitement and anticipation for the arrival of Santa Claus as he starts his world tour for 2025. Children (and adults) everywhere are eager to track the man in the red suit as he defies the speed limit to make his journey across the globe in just one night. To
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Your team finally rolled out AI tools across the content pipeline. Everyone expected campaigns to move faster and creative bottlenecks to fade. Instead, the slowdown took a different form. Writers are waiting for approvals. Designers are correcting AI-generated assets that missed brand rules. Review cycles expanded because teams lack shared standards for AI-ready creative. The
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Christmas Eve is here, which means Jingle Bells is on repeat, the trains are in chaos, your neighbour’s strung up enough lights to communicate with the moon, and an entire nation is poring over the Duke and Duchess of Sussex’s Christmas card to judge whether they made an over-zealous use of Photoshop‘s clone stamp tool.
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Every December, brands battle for something far more valuable than views: emotional resonance. And according to new data from DAIVID, 2025 may be one of the strongest holiday seasons yet for emotionally engaging advertising across North America. This year shows an acceleration of trends I’ve long argued shape effective holiday storytelling: nostalgia, warmth, joy, and
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Source: People’s Postcode Lottery As traditional broadcasters face declining linear audiences and fragmented viewing habits, brands are being offered new ways to fund, shape and participate in programming. One model gaining renewed momentum is ad-funded entertainment. This year, ITV aired its largest advertiser-funded programme to date with People’s Postcode Lottery, launching an interactive prime time
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There’s something especially magical about Christmas animation. Perhaps it’s the way snow lends itself to stop-motion’s tactile beauty, or how the season’s themes of transformation and wonder align perfectly with animation’s capacity for the impossible. Or maybe it’s just that we’re all in a good mood. Unfortunately, the fact that we typically watch these animations
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Most PPC marketers love talking about automation, Smart Bidding, and the latest AI-powered magic Google rolls out. But the truth is that none of those shiny features can save your account from the actual threats: human error, broken websites, overspending budgets, bad conversion data, brand safety violations … the list goes on and on. That’s
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Agentic AI has grandiose ambitions, promising marketers ideation and execution all in the same go with little oversight. The reality, however, is that humans still have the wheel. For the better part of 2025, agentic AI has been the industry’s buzzword. It’s defined as “a situation where multiple AI agents work together to complete complex
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There’s something enchanting about Christmas on film. Snow becomes negative space, fairy lights turn into de-facto key lights, and production designers have narrative permission to go maximal, sentimental or outright weird. For creatives, that makes the best Christmas films a gift. Because it means they’re not just nostalgic, comfort viewing. They’re also inspirational exercises in
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In 2025, Google’s AI tool Gemini topped global searches. People tracked cricket matches between India and England, looked up details on the new Pope, and searched for information about Iran and the TikTok ban. They followed LA fires and government shutdowns. But between the headlines, they also looked up Pedro Pascal and Mikey Madison. They
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Here’s How the News Networks Will Ring In 2026 The Times Square 2026 numerals.Courtesy of Times Square, NYC/X And just like that, 2025 is in the books. In preparation for the new year, the various news outlets will air special programming to mark the transition to 2026. Here’s your guide to all the New
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Freelance concept artist and art director Rostyslav Zagornov took time out from developing ideas for new games and films – he’s worked on Bladerunner 2049, Dune and Metro: Exodus – to explain a little of his process. “For this sci-fi interior, I started by tackling the overall plan, beginning with general blocking in 3D, before
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A vulnerability in the popular WordPress Contact Form 7 plugin addon installed in over 300,000 websites enables attackers to upload malicious files and makes it possible for them to copy files from the server. Redirection For Contact Form 7 The Redirection for Contact Form 7 WordPress plugin by Themeisle is an add-on to the popular
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