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The GRADIENT: Why Taste Is the New Moat

Week of Feb. 2 Evening News Ratings: World News Tonight Leads

The first week of February saw ABC World News Tonight with David Muir remain the most-watched evening newscast in total viewers and the Adults 25-54 demo. However, it was the only broadcast to lose viewers when compared to the previous week in both measured categories. NBC Nightly News with Tom Llamas finished the week of

13 last-minute creative Valentine’s Day gifts under $50

Valentine’s Day is three days away and if you haven’t got the perfect gift yet, fear not. I’ve handpicked an array of creative-not-cheesy presents under $50 that should arrive by the big day. From Lego to notebooks, art supplies to phone cases, your one true love would be lucky to receive any one of these

How I Landed an Interview With Forbes in Five Hours

The news cycle moves quickly so how can you insert your company into a relevant topic quickly? Eitan Goldstein shares how he scaled newsjacking to land an interview with Forbes in just 5 hours. The post How I Landed an Interview With Forbes in Five Hours first appeared on Spin Sucks.

Hidden HTTP Page Can Cause Site Name Problems In Google

Google’s John Mueller shared a case where a leftover HTTP homepage was causing unexpected site-name and favicon problems in search results. The issue, which Mueller described on Bluesky, is easy to miss because Chrome can automatically upgrade HTTP requests to HTTPS, making the HTTP version easy to overlook. What Happened Mueller described the case as

Why customer service determines the ROI of your marketing spend

A customer clicks on your perfectly crafted Instagram ad, lands on your conversion-optimized website and completes a purchase. Three days later, they need help with their order. They wait 10 minutes for a response. The chatbot loops them through irrelevant questions. When they finally reach a human agent, they have to explain their problem again.

The forest | Watercolor painting series :: Behance

The forest is my place of strength — a space where I recharge and breathe freely. When I stopped working with commercial constraints, I began exploring the forest as a graphic environment, focusing on atmosphere. The forest has always felt like a complex subject to depict. It requires a balance between scale and detail, between

Charge What You’re Worth: 9 Steps to Create Solutions-Based Pricing

In this article, Gini Dietrich details a 9-step process that allows you to incorporate solutions-based pricing to value your expertise, create solution packages, and maximize profits while delivering high-value outcomes to clients. The post Charge What You’re Worth: 9 Steps to Create Solutions-Based Pricing first appeared on Spin Sucks.

Google Can Now Monitor Search For Your Government IDs

Google’s “Results about you” tool now lets you find and request removal of search results containing government-issued IDs. This includes IDs like passports, driver’s licenses, and Social Security numbers. The expansion is rolling out in the U.S. over the coming days, with additional regions planned. Google’s Results about you tool now monitors Search results

Coca-Cola aims to be ‘a little bit better everywhere’ to drive meaningful growth

Source: Shutterstock Coca-Cola’s incoming CEO has emphasised the importance of “being a little bit better and sharper everywhere” to drive meaningful growth across the business. Henrique Braun will take over the top job at The Coca-Cola Company in March, having been promoted from chief operating officer. Today (10 February), he spoke to investors for the

The experimental graphic design work of Ward Goes sits at the intersection of type and materiality

A graphic designer that isn’t limited to working in 2D, Ward Goes has been working in aluminium of late. His recent solo show in Rotterdam, Literally Anything, was full of things that moved beyond the screen or printed page, including some wonderful metal signage and archival storage. The exhibition at Alley Space was the result

5 Questions to Ask During a Communications Post-Mortem

Communicators spend a great deal of time on the front end of an important project, but what happens after? Peter Osborne says a post-mortem is a must to assess the good and the bad. The post 5 Questions to Ask During a Communications Post-Mortem first appeared on Spin Sucks.

Make 2026 The Year Your Business Thrives On Reddit [Webinar]

Yes, yes we all know customer behavior is changing and Reddit conversations showing up in AI search is a big part of that shift. What are you doing about it? If your Reddit marketing strategy hasn’t evolved since 2024 (or you don’t have one to start with), you’re not just behind. You might be actively

Publicis Groupe has launched Influential Sports

The Super Bowl may be over, and the Winter Olympics already underway, but sports continues to be the red-hot domain in media. Alright, the other hot domain — right after AI. The agency holding companies seemingly understand the magnitude of what’s happening in sports and are marshaling their teams to take full advantage of that

Romeo Is A Dead Man review: the weirdest game of 2026

Why you can trust Creative Bloq Our expert reviewers spend hours testing and comparing products and services so you can choose the best for you. Find out more about how we test. Content warning: this review discusses graphic violence, disturbing imagery, and mature themes in an 18+ game. Say what you like about Romeo Is

The PESO Model Certification® is Now Built for AI Discovery

The PESO Model Certification® has been rebuilt for 2026 to help marketers and communicators engineer visibility, credibility, and trust in an AI-driven discovery world. Learn what’s new, how it works, and what you’ll walk away with. The post The PESO Model Certification® is Now Built for AI Discovery first appeared on Spin Sucks.

Synthetic Personas For Better Prompt Tracking

Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! We all know prompt tracking is directional. The most effective way to reduce noise is to track prompts based on personas. This week, I’m covering: Why AI personalization makes traditional “track the SERP” models incomplete, and how synthetic personas fill the gap. The

Dentsu Wins i-Health’s Integrated Media and Creative Account

Dentsu Wins i-Health’s Integrated Media and Creative Account i-Health owns a portfolio of consumer health brands including Culturelle probiotics, AZO women’s intimate health products and Estroven menopause supplements. i-Health—the company behind women’s over-the-counter brands AZO, Estroven, and Culturelle—has expanded its relationship with Dentsu, naming the agency its media and creative AOR as it looks to

Where You Can Always Find Me, Pt. I :: Behance

Eine seltsame Vorstellung, dass ich das, was ich erlebe, auch hätte nicht alleine erleben können. Dass ich in Schnee und Kälte hinausginge, doch dabei jemanden neben mir sähe, wir uns Schritt für Schritt über offenes Feld kämpfen könnten, einzig um ein paar dort gelegenen Buchen einen Besuch abzustatten. Sie ist seltsam genug, dass sie mir

The PESO Model© is a total no-brainer for 2024 and beyond PR, but that doesn’t mean it’s easy to implement. Gini Dietrich has some tips to overcome the struggles. The post The Struggles We All Have With the PESO Model© first appeared on Spin Sucks.

Bing Webmaster Tools Adds AI Citation Performance Data

Microsoft introduced an AI Performance dashboard in Bing Webmaster Tools, giving visibility into how content gets cited across Copilot and AI-generated answers in Bing. The feature, now in public preview, shows citation counts, page-level activity, and trends over time. It covers AI experiences across Copilot, AI summaries in Bing, and select partner integrations. Microsoft announced

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